Talk about cloud services and Amazon doesn’t enter the room! It’s next to impossible! With a 32.4% market share, Amazon Web Services (AWS) is undoubtedly the market leader in cloud computing services. As per a Canalys report, AWS, in February 2020, this particular market is dominated by AWS, followed by its lead competitors Microsoft’s Azure, Google Cloud, and Alibaba with a market share of 17.6%, 6%, and 5.4%, respectively. In the first quarter of 2020, AWS pulled $10 billion in its revenue, accounting for 13.5% of Amazon’s total revenue. This success story of Amazon has been the same since the emergence of the Cloud service market. But what makes Amazon stand among its competitors? If all its competitors provide similar services, why is the tech world obsessed with AWS?

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